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Paint & Coatings Manufacturer News

ProBlock Launches as a Dedicated Primer Brand 

Manufactured by Sherwin-Williams, ProBlock Quick Dry primers are now available in over 6,400 Sherwin-Williams and Lowe's stores.

By: David Savastano

Editor

Source: Sherwin-Williams

ProBlock is now launching at Sherwin-Williams and Lowe’s with new primer products as a dedicated brand offering reliable performance for interior and exterior painting projects of any scale.

ProBlock Quick Dry primers are available in water-based and oil-based formulas built for performance, delivering strong adhesion and stain blocking that pros count on to prepare surfaces and help topcoats perform at their best.

“Sherwin-Williams has been a trusted name in paints and coatings for more than 150 years, and with ProBlock, we’re bringing that same quality to a dedicated primer brand that is accessible, affordable and highly effective,” says Damir Banusic, director of product development at Sherwin-Williams. “These new primers are developed to meet the needs of pros tackling everyday projects or more stubborn surfaces.”

New products from ProBlock deliver outstanding performance for a wide range of projects:

• ProBlock® Quick Dry Water-Based All-Purpose Interior/Exterior Primer is a general-utility primer ideal for a variety of jobs. Its fast-drying, water-based formula dries in just 30 minutes, providing good stain blocking, strong adhesion and a mold- and mildew-resistant finish. The primer hides previous colors with ease and adheres to slick, glossy surfaces, making it a universal favorite for drywall, plaster, wood and masonry.

The water-based formula can be brushed, rolled or sprayed on for easy application and cleanup, delivering smooth, reliable results every time. Available in quart, 1-gallon and 5-gallon sizes, ProBlock Quick Dry Water-Based Primer offers professionals and DIYers a versatile solution for projects of any scale.

• ProBlock® Quick Dry Oil-Based Interior Primer is an oil-based formula designed for interior projects that require powerful stain- and odor-blocking performance. This fast-drying primer dries to the touch in 60 minutes, effectively blocking water, grease and smoke stains. It sands quickly to a fine dust and delivers excellent adhesion that provides long-lasting protection. The formula adheres across multiple surfaces including drywall, wood, plaster, ceiling tiles and metal.

The oil-based formula can be applied by brush, roller or spray, including convenient aerosol options, giving professionals and homeowners flexible application methods for any project. Available in quart, 1-gallon and 5-gallon sizes, as well as 12 oz. aerosol formats for both traditional and overhead applications, ProBlock Quick Dry Oil-Based Primer provides excellent versatility for interior spaces.

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